Rakibul Islam Ratul

About Me

Turning digital strategy into measurable results.

I'm Rakibul Islam Ratul — a digital marketer, full-stack web developer, and data analyst based in Dhaka, Bangladesh, with over 5 years of hands-on experience helping SMEs and enterprise clients scale their online presence and revenue.

My edge? I don't just run campaigns — I analyze the data behind them. From architecting high-converting Google & Meta ad funnels, to building fast, modern websites, to turning complex spreadsheets into decision-ready dashboards, I bring a technical and strategic lens to every project.

I have collaborated with clients across retail, e-commerce, consulting, and technology sectors, consistently delivering above-benchmark outcomes. I am detail-driven, deadline-committed, and built for results.

📍

Dhaka, Bangladesh

💼

5+ Years Experience

📱

+880 1554500952

🌐

Available Remotely

🎓 Education

Saint Joseph's High School & College

O Levels & A Levels · Dhaka, Bangladesh

Download CV

Core Competencies

What I bring to the table.

A rare combination of marketing strategy, technical development, and data intelligence — all under one roof.

📣

Digital Marketing Strategy

93%

🌐

Website Development

87%

📊

Data Analysis

89%

📋

Microsoft Excel / Power BI

91%

🔍

SEO & Content Marketing

88%

📱

Social Media Advertising

92%

🎯

Google & Meta Ads

90%

⚙️

CRM & Marketing Automation

82%

Selected Work

Projects that moved the needle.

A curated collection of client work spanning digital marketing, web development, and data analytics.

📣

View Case Study

Meta Ads · 2024

E-Commerce Fashion Campaign — 3.4× ROAS

Designed and managed a full-funnel Facebook & Instagram campaign for a Dhaka-based clothing brand, reducing cost-per-acquisition by 42% while tripling return on ad spend.

🌐

View Case Study

Web Development · 2024

B2B Consultancy Website — Full Redesign

Built a responsive, SEO-optimized corporate website from scratch for a mid-sized consultancy firm. PageSpeed score improved from 48 to 94. Organic inquiries up 65% in 3 months.

📊

View Case Study

Data Analysis · Excel · 2023

Retail KPI Dashboard — 5 Branches

Developed a dynamic Excel dashboard automating weekly performance reporting across 5 retail locations. Reduced reporting time from 6 hours to 40 minutes per week.

🔍

View Case Study

SEO · Content · 2023

Organic Traffic Growth — 180% in 6 Months

Executed a comprehensive technical SEO audit and content strategy for a B2B SaaS platform, growing monthly organic sessions from 4,200 to 11,700 with zero paid spend.

⚡

View Case Study

Web Dev · CRO · 2023

Landing Page A/B Optimization — +38% CVR

Redesigned and A/B tested a product landing page for a tech startup. The winning variant increased conversion rate from 2.1% to 2.9%, generating significant incremental revenue.

📈

View Case Study

Analytics · Reporting · 2024

Marketing Attribution Analysis — Budget Reallocation

Built a multi-touch attribution model for an e-commerce client, identifying that 40% of budget was going to underperforming channels. Reallocation resulted in 28% cost savings.

Services

How I can help you grow.

End-to-end digital solutions designed to accelerate growth, improve efficiency, and deliver a measurable return on investment.

01

🎯

Digital Marketing Strategy

Full-funnel marketing strategies across Google Ads, Meta, LinkedIn, and email. From audience research and creative briefing to campaign management and ongoing performance optimization.

02

🌐

Website Development

Custom, responsive websites and landing pages built for speed, accessibility, and conversion. I deliver pixel-perfect code with a strong emphasis on Core Web Vitals and SEO structure.

03

🔍

SEO & Content Marketing

Technical SEO audits, keyword strategy, structured content calendars, and link-building programs that compound over time to drive sustainable organic growth and topical authority.

04

📊

Data Analysis & Reporting

Transform raw business data into clear, actionable intelligence using Excel, Google Analytics 4, Looker Studio, and custom dashboards. Ideal for teams making data-informed decisions.

05

📱

Social Media Management

Content creation, community management, influencer coordination, and paid social strategies that build engaged audiences and drive qualified traffic to your business.

06

⚙️

Excel Automation & Dashboards

Custom Excel and Google Sheets solutions — automated reports, advanced pivot dashboards, complex formulas, and macros — built to save your team hours of manual work every week.

Client Testimonials

Results speak for themselves.

Trusted by businesses across Bangladesh and beyond. Here's what they say about working with me.

★★★★★

"Ratul is exceptional. Within 90 days of working together, our ad cost dropped by 40% and our monthly revenue doubled. He doesn't just manage campaigns — he thinks like a business partner."

AR

Ahmed Rahman

CEO, Rahman Apparels Ltd.

★★★★★

"The website Ratul built for us loads in under 2 seconds and our Google ranking jumped from page 4 to page 1. He delivered on every promise, on time, with zero handholding needed."

SH

Sumaiya Hossain

Founder, Hossain Business Consultancy

★★★★★

"The Excel dashboard Ratul built saves our finance team 6+ hours every single week. It's automated, visually clear, and requires no technical knowledge to update. Absolutely invaluable."

NK

Nusrat Karim

Finance Director, TechRetail BD

★★★★★

"Working with Ratul on our SEO strategy was a game-changer. We were invisible online. Six months later we're on page one for 14 target keywords and our pipeline is full."

TI

Tariq Islam

Marketing Head, NexaDigital Solutions

★★★★★

"Ratul redesigned our landing page and the conversion rate went from 2.1% to 2.9%. That might sound small, but at our volume it means an extra $12,000 in monthly revenue. Exceptional ROI."

FK

Farida Khatun

Product Manager, ShopBD

★★★★★

"Ratul's data analysis revealed that 40% of our marketing budget was going to channels with almost no return. His recommendation and the reallocation saved us $18,000 annually. Worth every penny."

RM

Rahim Molla

COO, Spectrum Commerce Group

Insights & Articles